Variety Plus all rights reserved ©

Who we are

Variety Plus is one of the fastest growing intercultural branding and communication agencies with offices and representatives in Shanghai, London and Miami.

We’ve worked in partnership with leading brands in China, and world renowned brands in the UK to deliver insight-driven, cross-cultural communications strategies which are practical and sustainable.

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Why us

+ We are a full-service agency

+ Every member of our team is bilingual

+ We have offices in London and Shanghai so we can nurture our contacts and keep up to date with current trends

+ We are the go-to agency for some of the UK’s most trusted brands 

+ We are the only UK agency to have exclusive access to expert Chinese influencers/ KOLs

+ We work with pioneering elites from various industries to input into our projects

+ Our agility means we can implement plans and adjust them at record speed

+ We have never lost a client

What we do

We provide the following services, some of which are exclusive to Variety Plus.

  • Strategy & Planning

    + research & insights

    + social media listening

    + media planning and buying

    + e-commerce

  • Digital Marketing

    + social media

    + paid media  

    + reporting & evaluation 

  • Content & Creative

    + content strategy & distribution

    + creative development

    + localisation of campaign assets 

  • Media Relations

    + media strategy

    + messaging

    + media relations

  • Influencer/KOL Marketing

    + recruitment

    + management

    + contracts

    + reporting & evaluation

  • Partnerships

    + recruitment

    + account management

    + reporting & evaluation